Our first sourdough loaves and pastries were conceived in the spring of 2013 with a distinctive vision and approach. Based on a solid foundation of culinary expertise harvested along a 30-year career, our founder Grégoire Michaud created a line of breads that would redefine and elevate the bakery landscape for Hong Kong and Macau’s food and beverage industry.
The brand’s reputation as a reliable and consistent bakery supplier quickly grew when industry players sought to upgrade their bread standards. Along the way, Bread Elements has continued to invest efforts into developing great breads and superior conditioning, providing excellent service to our clients at every step of their journey.
Our large-scale application of artisanal expertise means we’re well-placed to respond to ever-evolving market demand.
